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November 28, 2013

Trends in Pharma Marketing: Re-Packaging Old Drugs

For many companies, marketing is no longer about mass distribution. It’s about tracking micro trends and reaching out to smaller, more niche demographics.  Nowadays, the marketing messages we receive are based on very specific criteria, like age, occupation, income level, and the last item we searched for on Google. So why does Big Pharma rely.....

READ ARTICLE Trends in Pharma Marketing: Re-Packaging Old Drugs
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November 26, 2013

High Tech Labs: Revolutionizing the Clinician’s Toolbox

From mapping genomes to new software for monitoring trials, new technologies are revolutionizing the every-day business of clinical research. The emphasis is on efficiency and accuracy: innovators are looking for ways to minimize errors in diagnostics and trial management, while maintaining patient health as the highest priority. This week we profile two technological advancements in.....

READ ARTICLE High Tech Labs: Revolutionizing the Clinician’s Toolbox
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November 21, 2013

From Molecules to Manure: Uncovering a Cure for Allergies

Watery eyes, scratchy throat, angry rashes. From pesky annoyance to life threatening reaction: how many of us suffer from allergies? Health Canada says that non-food allergies have become chronic in people over the age of twelve. Over 65 million Americans have some sort of allergy, and in Europe over 87 million people struggle to control.....

READ ARTICLE From Molecules to Manure: Uncovering a Cure for Allergies
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November 19, 2013

The Long and Winding Road: Demystifying the Food Supply Chain

Where exactly does your food come from?  With increasingly convoluted global supply chains, it’s hard to determine the twists and turns our last meal took on its journey from transport to table. According to the FDA, there are 128,000 hospitalizations and 3,000 deaths a year from food-borne illnesses. Health Canada estimates that each year, roughly.....

READ ARTICLE The Long and Winding Road: Demystifying the Food Supply Chain
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November 14, 2013

Mapping out the Future: Funding Boost for Canadian Genomics Initiatives

Since the first successful sequencing of the human genome in 2003, technology has evolved to make DNA mapping faster and more cost-effective than ever. In the health care sector, genomics has paved the way for customized therapies for patients suffering from a range of illnesses including cancer, HIV/AIDS, epilepsy, neurological conditions, and cardiovascular disease. A.....

READ ARTICLE Mapping out the Future: Funding Boost for Canadian Genomics Initiatives
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November 12, 2013

Designer Drugs: Risky Synthetics Flood the Canadian Market

Health Canada recently issued a warning regarding the dangers of psychoactive drugs, in particular synthetic blends that replicate the effects of controlled substances. The development and distribution of synthetics falls within a legal grey area, and has sparked new debate about how the government should regulate this new “market.” Without the safety measures associated with.....

READ ARTICLE Designer Drugs: Risky Synthetics Flood the Canadian Market
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November 9, 2013

All About CETA and You

This month, after years of discussion, Canada signed a Canada-EU Free Trade deal. The Comprehensive Economic Trade Agreement (CETA) is testing the waters for dropping import tariffs on everything from cars to food in trade between Canada and the European Union’s member states.  Part of the agreement includes pharmaceutical imports, which is, understandably, a game.....

READ ARTICLE All About CETA and You
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November 7, 2013

Full Service Pharmacies Continue To Expand Their Role in New Brunswick

At AAPS, we’re always interested in the changing way that medical services are provided. We touched on phenomena of full service pharmacies before, and this looks like a trend that’s not going away. While the basic role of a pharmacist is to dispense prescribed and over the counter medications, as well as provide oversight of.....

READ ARTICLE Full Service Pharmacies Continue To Expand Their Role in New Brunswick
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November 5, 2013

Pharmaceutical Studies: A Frontrunner in Marketability

It was once believed that a university degree was all Canadians needed to secure relatively stable and desirable employment. But these days, students are graduating at the top of their class only to find themselves at the end of an unemployment line. A rocky economy and the changing landscape of post-secondary education have made choosing.....

READ ARTICLE Pharmaceutical Studies: A Frontrunner in Marketability
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November 3, 2013

Therapeutics Initiative Funding Attempts Gets International Attention

Last year in October, the province of BC defunded the Therapeutics Initiative program, an independent institution to monitor the effects of prescription pharmaceutical drugs. TI is also attached to the University of British Columbia’s Department of Family Practice, and had been working in this capacity since 1994. Defunding from the province did not kill the.....

READ ARTICLE Therapeutics Initiative Funding Attempts Gets International Attention

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